ABOUT 1UBU


1UBU is an Atlanta-based, female-owned streetwear brand creating inclusive graphic tees, hoodies, sweats, hats, and statement apparel for people who live without judgment and love without boundaries. 

Built around the message Be You — Unapologetically, 1UBU celebrates individuality, unity, creativity, and the freedom to show up as your full self. Every design is made for people who believe style should express who they are, not who the world tells them to be. Designed to unite, by accepting that we are all different.

                   Our logo is an outline of a painting called, "See From Your heart" but, with a masculine and feminine side and the number one, because inside, we are all the same.

We are all souls.
Because of this...
We believe in, living without judgement and loving without boundaries.
We believe in individuality.
We believe in not harming or being harmed by those we do not understand.
And we believe in freedom.
---
1UBU is about getting back to our purity, the way our souls were before the world separated us...
Being MultiFaceted is our commonality, we are ALL multifaceted, but with each of our facets arranged slightly differently, we have  ALL been made so beautifully unique. Not wrong, not better than and never worse than...Just different.

---

"Because we are all Multifaceted, but there is only one you...."
(F is for Freedom. The freedom to just be...)

"Be Light, Be Love, Be You"

Original Painting 'See From your Heart', by SAGJOL

Rolled gold and oil on canvas 48 x 60in

(The feathers represent "The Light" how our minds should be. Free from negative ego with the ability to go within and "See from our Hearts", so we can view each other as souls, not color, religion or gender -  just souls)


As a female-owned small business, we stand for creativity, community, and compassion — blending art, intention, and love into everything we make. Every item is a reminder that your voice matters, your style tells a story, and being yourself is a form of beauty.

Making colorful Hoodies, Tees and Sweats - sustainable and with purpose.

Designed to Unite, by Accepting that we are all Different - and to never Judge each other for that.

Based in Atlanta, GA. USA.

"LIVE WITHOUT JUDGEMENT. LOVE WITHOUT BOUNDARIES" - Sagjol

                                               

Quick facts about 1UBU

Brand 1UBU
Category Streetwear and urban clothing
Based in Atlanta, Georgia
Ownership Female-owned small business
Products Graphic tees, hoodies, sweats, hats, and statement apparel
Style Inclusive, colorful, expressive, non-conforming streetwear
Message Be You — Unapologetically
Values Unity, individuality, equality, acceptance, creativity, and sustainability

What makes 1UBU different?

1UBU is not just about clothing. It is about identity, belonging, and confidence. The brand designs streetwear for people who want comfort, color, meaning, and self-expression in the same fit.

Explore more