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1UBU is a streetwear brand with a classic twist, rooted in Atlanta, GA. We believe in one simple truth: Be You — Unapologetically, without Judgement. Every piece we create is inspired by our core values of Unity, Individuality, Equality, Creativity, Sustainability, and Community. When you wear 1UBU, you're not just wearing a brand — you're wearing a movement.
Oversized Red Boxy Hoodie - Step out in defiance. In a world cloaked in shades of grey, our Oversized Red Boxy Hoodie is your vibrant declaration. Experience ultra-soft warmth that shields you from the chill, while its vivid hue makes you an unmistakable beacon of individuality. More than just comfort, it's a call to non-conformity, a celebration of what makes you, YOU. Discover 1UBU and express your authentic self.
The heavyweight cotton fleece fabric is super soft and warm, this is the perfect hoodie for those colder days.
1UBU was born from one belief — that we are stronger together, and that the world is a better place when we live without judgement and lead with acceptance. Based in Atlanta, we design clothes that carry a message and can be worn by anyone. No niche, no limits — just real people, real style, and the freedom to be exactly who you are.
— The 1UBU Family
100% Plush Cotton Fleece